The Philosophy

Activance Professional is an innovative and effective Australian-made hair health range built on the philosophy that healthy hair means beautiful hair.

We offer help to resolve a range of hair and scalp issues, from hair loss conditions and common scalp problems to the improvement of hair strength and vitality. We strive to grow our business with integrity and will always select gentle, pure ingredients that work in harmony with your body's biology. Because we care about you and your hair, our products are anti-ageing, anti-pollution and anti-stress.




Our Story

The Activance story begins in Europe more than 50 years ago. After World War II, when infectious diseases plagued the continent, supplements containing the health-boosting nutrient Rhodanide were given to humans and livestock in order to prevent illnesses from spreading. Unexpectedly, as scientists monitored the effects of the supplement on sheep and mink, they started to notice significant improvements to the animals’ coats, including increased wool production, quality and shine.

Struck by these mysterious side effects, researchers from leading German universities began to investigate. Miraculously, they found that all the improvements they’d seen were the direct result of Rhodanide. In fact, Rhodanide is so essential to the biology of both animal and human hair that our own bodies naturally produce it.*

Just as vitamin D has uses in many different parts of the body, Rhodanide performs several vital functions, including stimulating growth, strengthening hair and fighting off damaging chemicals.

After more than half a century of research into Rhodanide’s nurturing effect on hair, European scientists developed the world’s first formula designed for total hair health: Activance. Today, following close collaboration with the original researchers, Activance is proud to manufacture and distribute an enhanced and expanded Activance range worldwide. Building on over 50 years of scientific research, our customers continue to testify that regardless of hair age, type or condition, Activance’s groundbreaking formula with Rhodanide can give you the power to change your hair.

* Chemistry and Biochemistry of Rhodanide. Academic Press 1975. Edited by A. A. Newman.